The South By Southwest Music and Film Festival also has a tech side. Two Blacksburg companies are on the way to Austin Texas. They’ll compete for awards in what’s become the festival’s fastest growing program: talks on emerging technologies.
The allure of the South by Southwest festival is not only the new music and art. A company called Twitter introduced it self to the world there in 2007. Now, hundreds of startups compete for slots at the annual gathering. Nathan Latka is CEO of “Heyo.” His Blacksburg company is an invited guest at the week long conference.